Real Event Campaign Results:​
Examples below of my campaigns generating
Leads & Sales between $3–$17 each
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​
​​
​
​
​
​
​​
​
​
​
​
​
​
​​​​
How I Improve Your Meta Ad Performance:
Most Meta ads underperform because of structure, targeting, or testing mistakes.
— not because ads don’t work.
What Limits Meta Ad Performance:
​
• Campaign Structure Fixes •
I reorganize campaigns so testing produces useful data instead of wasting budget on scattered experiments.
​
• Targeting Optimization •
I refine audience strategy so your ads reach people likely to convert, not just people likely to click.
• Creative Testing Strategy •
I help identify what angles, hooks, and formats actually drive results so you scale what works instead of guessing.
• Funnel Alignment •
I make sure your ads, landing page, and offer are aligned so traffic converts instead of bouncing.
Who I work with:
I work with businesses that already run ads (or are ready to scale them) and need a clearer strategy, stronger testing structure, and ongoing optimization.
What I help with:
​
• Meta Ad Management •
Ongoing campaign setup, testing, and optimization focused on improving lead or sales performance.
​
• Meta Ad Audits •
A structured review of your campaigns, targeting, creative strategy, and funnel alignment to identify what’s limiting results.
​
• Ad Strategy & Testing Plans •
Clear direction on what to test, how to structure campaigns, and how to scale what works.
​
• Creative Direction for Ads •
Guidance on ad angles, hooks, and formats that are more likely to convert based on performance signals.
Monthly Meta Ads Management
starts at $1,995/month
Businesses I’ve Helped Grow Through Paid Ads
I’ve worked with businesses across e-commerce, services, and digital brands to improve ad performance and scale profitable campaigns.
.png)
About Eric & Fuel Momentum
Eric Marcelino is the founder of Fuel Momentum and focuses on helping businesses turn underperforming Meta ads into predictable growth channels.
​
Over the past two decades, he’s helped brands generate more than $20M in revenue through paid advertising, working across e-commerce, services, and digital businesses.
​
Rather than relying on guesswork or trends, Eric focuses on fixing campaign structure, testing strategy, and funnel alignment so ad spend produces measurable results.
​
If you’re looking for a clearer strategy and ongoing optimization rather than generic agency management, Fuel Momentum was built for exactly that.
$20M+ in tracked ad-driven revenue
​
Results From Past Ad Campaigns
What Businesses Say After Working With Me
About Eric & Fuel Momentum
Eric Marcelino is the founder of Fuel Momentum and focuses on helping businesses turn underperforming Meta ads into predictable growth channels.
Owner - Monkee Grip
Andrew Wilkinson
"Eric is an absolute rockstar! His knack for website and ad design is seriously impressive, and he's always bringing fresh ideas to the table. I can't recommend Eric's consulting and marketing services highly enough – he's top shelf."
Owner - Salon B
Ross Nunes
"These guys are the real deal. They helped get us new clients for our salon."
Owner - Paws & Claws
Mannie Dasilva
"Eric helped restructure our ads and we started seeing more consistent leads within weeks."